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How did you do? Find out how well you really know CATMEDIA below! Across 5. Project 6. Branding 9.Animation 10. Website Down 1. Creativity 2. Social 3. Training 4. Video…
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Applying the 4 C’s of Marketing to Healthcare
Jeannette Warren wrote an excellent article last January about a shift from the four P’s of marketing (product, price, place, and promotion) to the four C’s, which are more customer…
5 Questions Your Graphic Designer Will Ask
Beginning a creative project can be overwhelming, especially if you are not accustomed to working with a graphic designer. As a client, it may be tricky to communicate or address…
Action Learning and Mutual Learning for Cultural Transformation
This article answers several questions posed by business leaders faced with new complexities in their organizations. Questions such as: What is cultural transformation? How does it relate to the workplace?…
Program Management vs. Project Management
Is there a difference between program management and project management? This can depend upon the individual organization, but for most organizations, the two are separate roles. Project management by definition…
Social Networking Used to Support eLearning
Raised in the world of interactive media, the Internet, and digital messaging technologies, most of today’s learners have different expectations of their learning experiences when compared to learners in the…
Designing for a Target Audience
What is a target audience? A target audience is a specific group of people to whom a product, service, or brand is marketed in a variety of ways. In most…
Pros and Cons of Native, Mobile, and Responsive Web Design
With the ever-increasing amount of mobile devices online today it is important for organizations to determine which mobile optimization methods are best suited to reach their intended audience. “Mobile commerce is…
Effective Employee Communication Platforms: Using Videos, Webcasts, and Social Media for Training and Information Sharing
Globally, there are over 3.17 billion Internet users with billions of options for communicating with one another. [i] With so many communication platforms, you may be wondering about the effectiveness of…
Know The Difference: Marketing and Advertising
BUSINESS MARKETING: IF YOU WANT SUCCESS In order to be a successful business, you must know how to market and advertise your company as well as the product or service…