The Aviation Industry’s Best Branding Practices
Building a strong brand image has always been important to the success of businesses big and small. Your brand image is reflected in every aspect of your business, from your…
Tag Archives: Brand Awareness
How To Handle A Social Media Crisis
I can advise you on what your organization should be posting on social media, where to post it, how often, and the best times to post in order to reach your…
The Brand Name-Game: How Visuals Solidify a Brand
Branding, by definition, is “the process involved in creating a unique name and image for a product” (Business Dictionary). Your brand is the voice and personality of your organization and…
Word-of-Mouth Marketing: What Is It and Why Is It Important?
Word-of-mouth marketing is one of the oldest and most successful forms of promotion. This is because consumers trust each other’s opinions on what products are worth their time and money…