Truth moment—let’s face it, no matter how much pride we take in our work or how diligent we are in completing assignments, there comes a time in the work week…
Looking for a good way to get a product or service out in the market fast? How about reaching a large audience to educate, conduct training, and communicate with customers…
This article answers several questions posed by business leaders faced with new complexities in their organizations. Questions such as: What is cultural transformation? How does it relate to the workplace?…
Is there a difference between program management and project management? This can depend upon the individual organization, but for most organizations, the two are separate roles. Project management by definition…
We all know that a business card is a “small card printed with one’s name, professional occupation, company position, business address, and other contact information” (Dictionary.com). However, in the professional…
Business to consumer (B2C), business to business (B2B), and business to government (B2G) are three common types of marketing strategies. As a marketing agency CATMEDIA helps clients with all three…
Businesses face a huge shift in the way they communicate and interact with their clients and customers. Traditional communications are taking a back seat to the emerging giant that…
SHOW ME THE MONEY The United States government purchases more goods and services than any other entity in the world; therefore, many federal business opportunities are available to companies both…
CREATING VALUE Whether an organizations’ strategy involves implementing layoffs, delayed hiring, restructuring, growth, mergers, or partnerships, it is very important to provide value to your stakeholders. Providing value not only…