The Aviation Industry’s Best Branding Practices
Building a strong brand image has always been important to the success of businesses big and small. Your brand image is reflected in every aspect of your business, from your…
Tag Archives: Branding
Lessons from the Aviation Industry: Using Hashtags to Help Boost Social Media Marketing
The hashtag has become a widely used symbol in the world of social media. The hashtag, which uses the hash mark (#), also known as the pound sign, allows for an unlimited…
Advertising Advice From The Experts
Stay Connected with CATMEDIA: For more information, please visit CATMEDIA.com Like us on Facebook Follow us on Twitter All around the world, marketers can agree that advertising has changed a great deal since…
Precise Words: How to Ensure the Content on your Website is Appropriate for Your Target Audience
In the 21st century, every business needs a website. It’s been called the modern-day storefront, and what you present on your company website matters. You’ve got the look, but how…
Three Tips for Digital Marketing Success
Any business owner can tell you that marketing is an invaluable aspect of successfully running a company. Promoting your products or services is the best way to reach new customers…
Change Management and Branding as Tools of Healthcare Transformation
As a marketing leader in healthcare you are likely dealing with unprecedented changes in your industry as well as within your organization as it manages those changes. How have your…
Using LinkedIn For Business: 4 Effective Steps
LinkedIn, like other social media platforms is a great way for people to make connections. However, LinkedIn is much more than that. LinkedIn allows colleagues to collaborate with one another,…
5 Tips For Branding Your Company On Twitter
Since its creation in 2006, Twitter has seen immense growth—averaging about 310 million active users per month. As the forefather of the hashtag (refer to my previous blog on the…
Tips for When and How to Use Infographics
Recent research has discovered that our brains can process information 60,000 times faster when reading graphs and pictures than when reading plain text.[i] This is why information graphics, commonly referred to…
Understanding Data Visualization and Infographics
With digital media becoming more and more popular, there is more content readily available. The more we are overwhelmed with information, the harder it is for us to focus on…