Tips on Improving Leadership Communication
“If you want to lead, first learn how to follow.” – Rick Beneteau Integrity, passion, innovation, patience, authenticity, and persistence are all examples of qualities that make a great leader….
Category Archives: Communication
The Future of Organizational Learning
Organizations today are faced with overwhelming, rapid change, which can impact every aspect of business. Along with this, there are up to four generations of people working side-by-side, making today’s…
Applying the 4 C’s of Marketing to Healthcare
Jeannette Warren wrote an excellent article last January about a shift from the four P’s of marketing (product, price, place, and promotion) to the four C’s, which are more customer…
Precise Words: How to Ensure the Content on your Website is Appropriate for Your Target Audience
In the 21st century, every business needs a website. It’s been called the modern-day storefront, and what you present on your company website matters. You’ve got the look, but how…
Tips on How to Brainstorm Effectively
Coming up with ideas is hard. As I sit at my desk trying to write this, I find myself struggling to come up with the right words in the appropriate order to…
Five Steps to Reduce Writing Anxiety and Improve Written Communication
Have you ever used the term “hate” to describe your feelings about writing? Do you postpone writing assignments to the very last minute or cringe at the idea of having…
How To Handle A Social Media Crisis
I can advise you on what your organization should be posting on social media, where to post it, how often, and the best times to post in order to reach your…
12 Tips For Nurturing Employee Engagement
Let’s Set the Scene Let me paint a picture for you. You are an employee who wakes up every morning thinking, “Awesome, I am going to a great job! I…
Word-of-Mouth Marketing: What Is It and Why Is It Important?
Word-of-mouth marketing is one of the oldest and most successful forms of promotion. This is because consumers trust each other’s opinions on what products are worth their time and money…
Tips You Should Know For Successful Business Transitioning
If during the morning conference call you acquire sweaty palms with the mention of the phrase “business transition,” it’s time to come up with a plan. A business transition plan helps…